We invite you to come together, share in good times, celebrate boldly, and raise a glass of our delicious, cannabis-infused beverages.
We celebrate and progress the social adventure of the cannabis category through sharing, giving, and connecting.
We invite everyone – friends, family, newcomers, old-timers, CannaSeurs and CannaCurious – to join us in raising their glasses.
Let’s explore and see the world in a new way. Let’s make laughter the soundtrack of our lives, and adventure our life ambition.
We’ve blended the fun, social, celebratory experience of drinking with the magic and joy of cannabis. Keef is a new way to experience the simple pleasure of a good drink with old and new friends.
Keef is up for anything. Let’s get out there and have some fun. Join the party, make a toast, and share in the moments that make for great times.
Back in 2010, Boulder, Colorado-based Erik Knutson, with the help of family and friends, set his sights on creating a new way to experience the simple pleasure of enjoying a drink with friends: drinkable cannabis.
Inspired by the notion of combining the fun, social, celebratory experience of drinking with the magic and joy of cannabis, Erik mixed up an early batch of “Keef Cola” and placed a prototype in front of his beloved Grandma Dee. (Because if an 85-year-old woman who’s never smoked cannabis in her life loves it, then they might just be onto something.) Dee opened the bottle and took a sip. She immediately smiled and then took another. That day, Keef was born making it the country’s very first cannabis beverage brand.
A decade later, Keef has grown from a small Colorado cannabis-infused beverage company into a nationally recognized and awarded brand. In early 2023, Keef entered the federally legal hemp-derived THC market and has since expanded rapidly, now available in 10+ states and counting. Our beverages can be found in leading retailers such as Total Wine & More, ABC Fine Wine & Spirits, Spec’s, and many more.
Keef products now include multiple lines of popular cannabis and hemp-derived beverages. They are carried in thousands of licensed dispensaries, delivery services, and retail locations across the country. With Erik and other founding members still leading the charge, Keef continues to be at the forefront of innovation around social cannabis product development and education.
Join our friend group (aka email list) and find out why people are obsessing over Keef.
