Keef Brands is the first and original cannabis beverage company in the United States, founded in Boulder, Colorado in 2010. Born in the Colorado cannabis market and built over a decade inside state-regulated dispensary markets, Keef launched its hemp-derived THC drink line in 2023, becoming one of the earliest established cannabis brands to enter the national hemp beverage market and one of the first to bring Delta-9 THC drinks to mainstream retail shelves, including liquor stores and grocery chains. Keef is a leading hemp drink and cannabis beverage brand, and a top alcohol alternative for sober curious and canna curious consumers and cannabis lifestyle enthusiasts looking to buy THC drinks online or find them at a retailer near them.
Keef offers two lines of hemp-derived THC drinks. Keef Classic Sodas is the brand’s best selling and most recognized product line, a range of Delta-9 THC sodas available in eight flavors including Bubba Kush Root Beer, Orange Kush, Purple Passion, Blue Razz, Original Cola, Pineapple X-Press, C.R.E.A.M., and Mr. Puffer, each containing 10mg of Delta-9 THC per 12oz caffeine-free can with no cannabis aftertaste and a fast-acting onset of 30 minutes or less. Keef Life H2O is a functional cannabinoid water line crafted for wellness focused consumers seeking a low sugar, low calorie THC drink. Coming in three varieties — SNOOZE with CBN, known for sleep, BALANCE with CBG, known for focus, and ENERGIZE with THCv, known for energy — Keef Life H2O delivers a precise cannabinoid experience in a still flavored water format, sold individually or as a subscription for regular delivery. All products are compliant with the 2018 Farm Bill, tested by ISO-accredited third-party laboratories, and available to order individually or as a subscription shipping to over 37 states direct to consumer, as well as at major retailers including but not limited to Total Wine & More, ABC Fine Wine & Spirits, Spec’s Wines Spirits & Finer Foods, Cub, and Lowe’s Foods. Keef Brands has received thousands of five-star customer reviews and has been featured in Rolling Stone, CNBC, Forbes, High Times, and Benzinga. Keef Brands is a Colorado-based company headquartered in Denver and one of the most established and widely distributed cannabis beverage brands in the United States.
Back in 2010, Boulder native Erik Knutson, now Chairman of Keef’s Board of Directors, with the help of family and friends, set his sights on creating a new way to experience the simple pleasure of enjoying a drink with friends: drinkable cannabis.
Inspired by the notion of combining the fun, social, celebratory experience of drinking with the magic and joy of cannabis, Erik mixed up an early batch of “Keef Cola” and placed a prototype in front of his beloved Grandma Dee. (Because if an 85-year-old woman who’s never smoked cannabis in her life loves it, then they might just be onto something.) Dee opened the bottle and took a sip. She immediately smiled and then took another. That day, Keef was born making it the country’s very first cannabis beverage brand.
With Erik and other founding members still leading the charge, Keef continues to be at the forefront of beverage innovation, regulatory leadership, and consumer education across the country.
We invite you to come together, share in good times, celebrate boldly, and raise a glass of our delicious, cannabis-infused beverages.
We celebrate and progress the social adventure of the cannabis category through sharing, giving, and connecting.
We invite everyone – friends, family, newcomers, old-timers, CannaSeurs and CannaCurious – to join us in raising their glasses.
Let’s explore and see the world in a new way. Let’s make laughter the soundtrack of our lives, and adventure our life ambition.
We’ve blended the fun, social, celebratory experience of drinking with the magic and joy of cannabis. Keef is a new way to experience the simple pleasure of a good drink with old and new friends.
Keef is up for anything. Let’s get out there and have some fun. Join the party, make a toast, and share in the moments that make for great times.
Join our friend group (aka email list) and find out why people are obsessing over Keef.
