Market Watch examines the rapid growth of cannabis beverages, highlighting Keef’s category leadership and CRO Blake Patterson’s perspective on the industry’s potential. Copy excerpt
"Keef, a popular brand of cannabis-infused soda, has seen success with its hemp-derived THC beverages."
"'It is all about the customer experience, both in the store and with the products,' said Blake Patterson, Chief Revenue Officer, Keef Brands."
"Drinking is often easier than chewing, and cannabis beverages tend to be one of the more approachable ways to consume. Over the last few years, cannabis drinks have exploded in popularity, and brands like Keef Cola are part of that shift."
"We at Keef are thrilled that the tireless efforts of so many have provided this important step for the industry. Guardrails and regulations are going to be the backbone that sets the tone for everyone in the value chain, including retailers and wholesalers, to make sensible plans."
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